Recently, details emerged from a special event hosted by Fanatics and the NFL Players Association (NFLPA), showcasing the official game jerseys for several incoming NFL rookies. This behind-the-scenes event, captured in a video produced by Deion Sanders Jr.'s Well Off Media, featured a gathering of rookies who were able to see their jerseys displayed as part of a marketing initiative for the league and Fanatics. The jersey reveal takes place at the 7:10 mark of the video, highlighting a moment of nostalgia as many of the participants were former teammates at Colorado.

Among the notable rookies in attendance was Travis Hunter, who was selected with the No. 2 overall pick by the Jacksonville Jaguars. Shedeur Sanders, another prominent rookie, was drafted in the fifth round by the Cleveland Browns at the 144th pick. Other freshman athletes that participated in the event included Cam Ward, the No. 1 overall pick, as well as Abdul Carter, Ashton Jeanty, Jalen Milroe, Jaxson Dart, Tyler Shough, and Cam Skattebo. According to Brandon Parker of NFLPA.com, the event was designed to immerse a total of 42 rookies in the business aspects of their new careers since being drafted into the NFL.

During the event, participants engaged in orientation sessions led by NFLPA leadership, where they gained valuable insights into group licensing, personal branding, and strategies for generating passive income. The rookies were also given opportunities to connect with potential business partners and sponsors to enhance their professional portfolios. In addition to the informative sessions, players participated in autograph signings and photoshoots. While the revealed jerseys were not unexpected, as the players had already chosen their NFL numbers, the event offered a rare opportunity to see a large number of rookies together in one venue, particularly since only 17 players attended the draft in Green Bay last month. This jersey unveiling could mark the last non-football business activity for many of these rookies prior to their reporting dates for organized team activities (OTAs), with teams like the Jaguars, Las Vegas Raiders, New England Patriots, and Dallas Cowboys scheduled to commence OTAs on May 19.